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This is a good example of the 2019 Buick catalog design for the brand. All of the books use the same structure and design elements derived from the web page designs. This simple and structured format set the look and tone, so that the Buick site and catalog design had a consistent look across both consumer touch points.
As the Creative Director I was responsible for all of the Buick photography and retouching for the brand.
This is a good example of the 2019 Buick catalog design for the brand. All of the books use the same structure and design elements derived from the web page designs. This simple and structured format set the look and tone, so that the Buick site and catalog design had a consistent look across both consumer touch points.
As the Creative Director I was responsible for all of the Buick photography and retouching for the brand.